Internet Marketing Services
Internet marketing can generally be defined as generating sales and/or capturing leads from potential customers that are surfing the Internet.
Traditionally, this has meant trying to get your website into Google (and others) search engine rankings so that it shows up when a potential customer of yours types in a “keyword phrase”. There are specialists and consultants that make their living working with companies to try and get their sites on the first page of Google’s search engine results for the keywords that everyone thinks will generate sales and leads. This consulting service is called search engine optimization.
Internet marketing has grown to include pay per click advertising. These are ads (when you do a Google search, they show up on the right hand side of the page) that are written by advertisers to be triggered when certain keywords or phrases are searched on. Each time a person clicks on the ad, they are sent to the advertiser’s website, and the advertiser is charged for that “click”. This is how Google makes billions of dollars.
The future of Internet marketing will be the social media websites like Facebook or Twitter. Here, the most efficient advertising will be “viral” and more “virtual word of mouth”. The most effective types of targeting for these advertising vehicles will be demographic targeting rather than keyword targeting. This is much more complex than search engine optimisation and pay per click advertising, but has the potential to be much more profitable!
Our Internet marketing services include:
▪ Article marketing
▪ Social bookmarking
▪ Blog setup
▪ Website design
▪ 1-4 blog posts per week
▪ Video creation
▪ Video marketing
▪ PPC Campaign management
▪ Landing pages (for PPC)
▪ Email marketing setup
▪ Social networking setup
▪ General marketing consulting
For every customer…pay per click management, search engine optimisation or both:
▪ Monthly status reports
▪ Unlimited phone, email consultations with me
▪ Quarterly lunches
Ready to Start? CLICK HERE to contact us for your free consultation